About
A Journey
in
Transformative
Skincare & Self-Care
From our founder
Our mission is to empower you to embrace your authentic self by providing natural, organic certified skincare for all skin types.
BEJOU is a celebration of beauty's purest form, where skincare meets nutrition and mental wellness.
Born from a vision to create skincare that deeply comprehends and tenderly cares for you - just as you are, BEJOU brings together the trifecta of skin wellness, psychology, and nutrition.
During the creation of each formula, I listened, learned, and aimed to address your real needs. I poured my heart into designing products that wouldn’t just rejuvenate your skin, but also to infuse wellness and nourishment into your daily life. This isn't just about skin-deep nourishment; it's about nurturing your soul.
Growing up in Colombia and fleeing the guerilla warfare, we found solace in the United States. Through personal battles with depression and anxiety, skincare became a sanctuary—a blend of wellness and self-care. The struggle to find effective, gentle, and eco-friendly products was amplified by my family's history of cystic acne and rosacea, fueling my desire to inspire others to embrace their true selves.
Thus, BEJOU was born, embodying resilience, connection, transparency, authenticity, vulnerability, and the transformative power of skincare.
Inspired by my South American heritage, BEJOU embraces the exotic richness of South American ingredients. We prioritize natural, organic, and sustainable practices, catering to sensitive, hypoallergenic skin and steer clear of harmful and alcohol-based ingredients.
Why BEJOU?
Personalized & Innovative Skincare
Crafted with care, our formulas blend of high-performance, natural & organic, vegan ingredients offering blue light defense, anti-pore clogging, anti-pollutant benefits, and mood-soothing elements.
Fragrance-free and microbiome-friendly, our creations are perfect for every skin type, especially the sensitive ones, giving extra gentleness to eczema and rosacea.
By emphasizing naturally derived components known for their efficacy and safety, BEJOU ensures radiant results and a strengthened skin barrier.
Experience the pinnacle of skin health, glow, and radiance with us.
Sustainability Commitment
We blend skin-care with Earth-care. We Transparently choose sustainable packaging, even when budget constraints exist, often from glass, recyclable plastic, Post-Consumer Recycled (PCR) materials, or bagasse of sugarcane-substances otherwise contributing to greenhouse gas emissions.
By upcycling, we introduce tree-free packaging meant for reuse and recycling. With our products made in the US, we minimize transportation emissions, and we commit to annually assess and continually refine our sustainable practices.
Our organic partnerships prioritize sustainability and efficacy. We use refillable packaging to remain devoted to recycling. Committed to tracking our carbon footprint each year, we set realistic reduction targets each year.
Every choice we make, every product we create, is our way of saying: We are in this together, for better skin and a better planet.
Community Focus & Holistic Wellness
We're a family. We're a circle of friends, learning and growing together. Think of us as your skin-loving fam that's all about the real stuff -no filters, no masks.
We value genuine chats and believe in being totally open, even about the messy bits. We've got your back in this crazy, beautiful journey of self-care.
Our promise? No secrets.
Why? Because being real, transparent, and honest matters to us. We'll share our highs, lows, and everything in between. you're joining our BEJOU tribe.
Through our educational content, we aspire not only to inform, empower but to inspire.
We intertwine the wisdom of nutrition, dermatology, psychology, and fitness, presenting a comprehensive vision of true beauty and wellness.
We're here to cheer on your confidence, celebrate the real you, and empower each other every step of the way.
Exotic Ingredients
Every drop in our BEJOU products tells a story, we meticulously select exotic, top-tier ingredients from South American that not only captivate your senses but also work wonders for your skin.
Our commitment to delivering potent, Natural & Organic ingredients ensures that your skin feels nothing less than healthy, luminous, and truly radiant.
We adhere to the global gold standards in safety and high level of clinical performance.
- Safety First: Adherence to rigorous global safety benchmarks.
- Clinical Excellence:Achieving the pinnacle in skin performance.
- Ethically Driven:Cruelty-free, vegan, and no animal testing.
- Purity Promised:GMO-free, devoid of artificial colors, and fragrance-free.
- No Hidden Nasties:Absolutely zero parabens, DEA/PET, formaldehydes, silicones, PEGS, SLS, SLES, or other synthetic materials.
- Skin-Nourishing:No petrolatum or mineral oil, only gentle active ingredients.
Accessible Luxury, Always
Blending high-efficacy ingredients with high quality sustainable packaging, all at a price point that's truly accessible.
Our conscious, natural and organic approach ensures lasting quality, making exclusive skincare not exclusive in price.
Our high-efficacy ingredients, often costly to source, are paired with eco-conscious packaging —from refillable glass containers to recyclable materials. Despite these premium choices, we keep our prices grounded, ensuring luxury skincare is within everyone's reach.